marcus evans research offers an exclusive professional research series, the concept of which is unparalleled and unrivalled elsewhere.

Traditional market research agencies charge £000s for bespoke research, whilst market intelligence companies charge £000s for off the shelf products and reports that give each end buyer exactly the same competitive advantage (or more often a lack thereof!).

This is where we are different! We provide a unique hybrid service whereby you buy into an annual subscription programme that not only gives you regular updates on the latest trends and issues in your market of interest, but also a piece of dedicated, customised research designed to address your own very specific research questions, - hence our programme name, - the marcus evans individual insight programme - mei².

Stage 1:  Clients buy into an annual individual insight programme.

Stage 2: Clients receive our quarterly updated online programme containing trends, forecasts, analysis, opinion, insight, as well as extensive detail on our proprietary research which will have been commissioned exclusively for the professional series in question. Full data sets will be made available to all subscribers. Information is distributed via our innovative but user-friendly interactive portals.

Stage 3: During the course of the annual subscription, clients work with marcus evans research to execute their right to their individually customised research programme. We talk to you and listen to your research requirements, suggest the most appropriate methodology (project scoping), write the questionnaires or discussion guides. We commission and undertake all fieldwork, analysis and reporting and/or additional secondary research that may be required to address your objectives. Outputs are delivered to you as part of a unique interactive portal to which will you be granted sole access.

The concept of a customised research offering coupled with quarterly industry updates is unrivalled. This really is a unique opportunity to capitalise on a integrated combination of cost competitive primary and secondary research all in one place.

How and what can we offer as the customised research part of the programme?

marcus evans has an extensive global database of over 1 million senior executives, operating in 64 countries and in all contemporary commercial sectors, including emerging markets. We tap into this vast array of resources on your behalf either via quantitative means e.g. conducting telephone, online or F2F surveys with specific job titles/target audiences/markets, or qualitatively via telephone or F2F depth interviews, discussion groups or web based forums. We can do this on an ad hoc basis, or by leveraging contacts and/or conducting research at our summit, conference and hospitality events.

Our dedicated research team is directed by Adele Gritten – recently voted one of the UKs top 50 researchers by Research Magazine. She is supported by a specialist team of researchers, analysts and consultants, all of whom possess expertise in the markets in which we operate.  You will also have one-to-one dialogue with a dedicated researcher for the customised element of your package. They will advise you on the most appropriate methodology for answering your specific research objectives and will package up the findings in user-friendly, easily digestible yet comprehensive ways.

Why should you capitalise on this unique mei² research offer?

You will generate ROI from your mei² individual insight programme purchase via:

• Un-paralleled assistance in identifying new customers and/or market opportunities
• Guidance in ensuring that your offering is moving in line with market and customer/client requirements and expectations
• Un-rivalled market knowledge, information access and insights, as well as illumination and clarification on business critical issues
• Guaranteed unique, competitive advantage

Click here to find out more about our first mei² Series – Capital Markets based programme