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02 September 2010
telecommunications sector

Location Based Services Forum 2008
Examining Strategies and Business Models to Drive Profitability and Growth with Location Based Commerce

Event Date: 14-16 Jan 2008
Location: Radisson SAS, Amsterdam

key conference speakers

Raphael Goumot
Head of Marketing - Location Based Services, ORANGE GROUP
Gareth Williams
Head of Solution Products, ORANGE BUSINESS SERVICES
Ian Curran
Head of Telematics and M2M Communications, O2
Oddvar Risnes
Director of Research, TELENOR
Giorgio Scherl
Product Manager, GOOGLE

key conference topics

  • Assessing the Market for Location Based Services and Plotting Future Trends
  • Tapping into New Revenue Streams with Local Search and Building the Business Case for Personal Navigation
  • Mobile Advertising and Marketing Strategies
  • Developments in Location-Enabled Technology
  • Opportunities in Business-to-Business Markets
  • key conference features

  • Develop Strategies to Encourage Customer Uptake
  • Learn Strategies to Maximise Revenues from LBS Applications
  • Assess Technological Developments that will Enhance Performance across Environments
  • Evaluate Revenue Share Models within the Complex Value-Chain
  • conference focus

    Location Based Services (LBS) has moved into a new phase of growth and is on the verge of building critical mass in Europe, wi

    Location Based Services (LBS) has moved into a new phase of growth and is on the verge of building critical mass in Europe, with increased interest from both consumers and suppliers. However, in order to develop successful services suppliers and operators must understand changing user behaviour and work on advertising and marketing LBS better to enhance customer understanding.

    The marcus evans Location Based Services Forum 2008 will address the resurgent LBS market discussing operator and service provider business and technical strategies to achieve success and business profitability. The marcus evans Location Based Services Forum will examine the opportunities associated with Location Based Services and present case-studies from mobile operators, service providers and end-users who will give valuable insights into the working business and application models they have put in place.

    conference sponsors
    Media Partner


    who should attend the conference

    SENIOR REPRESENTATIVES from:
    Mobile operators, MVNOs, mobile telecommunications service providers, content providers, branding and advertising companies, handset manufacturers and solution providers
    OPERATOR JOB TITLES
    Marketing Director
    Director of Wireless Services
    Project Manager of Mobile Data
    Value Added Services Project Leader
    Content Director
    Head of Content
    Product Development Manager
    Business Development Director
    Director, CRM
    Director, Branding and Corporate Identity
    Director/VP, Handsets and Terminals
    New Product Manager
    Programme Manager - Mobile Services, Design Consultant, Head of
    Head of Strategic Development

    DEPARTMENTS

    Marketing
    Sales
    Strategic developments
    Content
    Product development

    the conference organisers

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.



    conference speakers

    Raphael Goumot
    Head of Marketing - Location Based Services
    ORANGE GROUP

    Theres Dahl Eldin
    Project Manager
    3

    Gareth Williams
    Head of Solution Products
    ORANGE BUSINESS SERVICES

    Ian Curran
    Head of Telematics and M2M Communications
    O2

    Gianluca Zaffiro
    Manager TILAB Research and Trends
    TELECOM ITALIA

    Oddvar Risnes
    Director of Research
    TELENOR

    Giorgio Scherl
    Product Manager
    GOOGLE

    Kim Tikkanen
    Development Manager
    ELISA CORPORATION BUSINESS CUSTOMER UNIT

    Awais Malik
    Head of Value Added Services
    MOBILINK

    Alejandro Sanchez Del Campo
    New Economy Regulation Manager
    TELEFONICA ESPANA

    Mark Slade
    Managing Director
    4th SCREEN ADVERTISING

    Peggy Anne Salz
    Chief Analyst and Producer
    MSEARCHGROOVE

    Alex Kummerman
    CEO and Founder
    CLICMOBILE

    Jay Bregman
    CTO
    e-COURIER

    Tim Faircliff
    General Manager
    REUTERS

    Andrew Sage
    Director
    HELIOS TECHNOLOGIES

    Franklin Selgert
    Senior Innovation Manager
    KPN

    Christian Wolf
    CEO
    QIRO

    Roland Schwaiger
    Senior Project Field Manager
    DEUTSCHE TELECOM

    Yannis Markoulidakis

    VODAFONE (subject to final confirmation)

    general enquiries

    Sumreen Rizvi

    11 Connaught Place
    London
    W2 2ET

    Telephone:
    +44 [0] 20 3002 3277
    Fax: +44 [0] 20 3002 3016
    Email: sumreenr@marcusevansuk.com


    sponsorship opportunities

    James Driscoll

    Marcus Evans (Scandinavia) Ltd
    2nd Floor, Sveavägen 28-30
    111 34 Stockholm

    Telephone: +46 8 407 6040
    Fax: +46 8 407 2962
    Email: jamesd@marcusevansse.com

    conference quote

    "Revenues from Mobile Location Based Services are forecast to grow by 34% annually with an estimated number of over 300 million subscribers by 2011"