- marketing/sales sector
-
Visual Identity and Communication Design
Developing Business Strategies for Corporate and Brand Identity Design to Drive the 'Triple Bottom Line'
Event Date: 22-23 Sep 2008
Location: Hotel Hellsten, Stockholm, Stockholm, Sweden
- key conference speakers
-
Paul Foulkes-Arellano Managing Director, Wren & Rowe’s Kim Norland Worldwide President and CEO, Design: Success International Pia Bech Mathiesen Director of Design, Danish State Railways
- key conference topics
-
- Putting together a faultless design brief
- Following standard operating procedures for design professionals
- Transforming your in-house team into a design agency
- Implementing your design strategy internally
- Consolidating corporate and brand identity design
- key conference features
-
- Danish State Railways develops a family of personalities that covers the customers' physical and emotional needs
- Imagination incorporates environmental considerations into design
- JKR captures the emotional needs of consumers
- Wren & Rowe use design to build the brand personality
- who should attend the conference
-
• Creative Directors
• Design Directors/Heads/Managers
• Graphic Designers
• Art Directors
• Visual Designers
• Engineering and Technical Professionals
• Product Development Managers
• R & D Managers
• Heads of Brand/Corporate Identity
• Marketing Directors
• Brand Managers
- the conference organisers
-
marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.
Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.
- conference speakers
-
Paul Foulkes-Arellano
Managing Director
Wren & Rowe’s
Kim Norland
Worldwide President and CEO
Design: Success International
Pia Bech Mathiesen
Director of Design
Danish State Railways
Andrew Knowles
CEO
JKR
TBD
Senior Level Executive
Imagination
Pepe Vargas
Design Manager
Akzo Nobel
Sascha Weisshaupt
Head of Corporate Design
Swisscom
Jamey Kirby
Senior Partner and Founder
Redux Beverages LLC
Stefan Ivanovic
Marketing Director
FK Crvena Zvezda
Elif Guvenen
Brand and Advertising Manager
Beko Elektronik
Maurizio Cinti
Creative Director
AdmCom Integrated Communications
Nick Adams
Director, Corporate Branding
Novo Nordisk
Lisa Tse
Creative Director
Lisa Tse
- general enquiries
-
Ola Samuelsson
11 Connaught Place
London
W2 2ET
Telephone: +44(0)20 3002 3276
Fax: +44(0)20 3002 3016
Email: olas@marcusevansuk.com
- sponsorship opportunities
-
Samantha Tan
marcus evans
Av. Diagonal 561, 2a Planta
08029 Barcelona
Telephone: + 34 - 93 - 393 46 33
Fax: + 34 - 93 - 393 46 07
Email: samanthat@marcusevanses.com
- conference quote
-
"Grow design into a strategic competency within your company to gain competitive advantage"
Good Design Means Good Business, Great Design Distinguishes between Superior Leaders and Ordinary Followers
