Companies need to differentiate customer experience, their total interaction between the customer and themselves. Poor customer experience directly impacts the bottom line of the entire organization, especially when competition is increasing. With ease of product and service switching and growing competition of all areas in the marketplace, customers leave little room to tolerate bad service and experience, and instead expect much higher levels of service. 

This conference will showcase best practices and real life case studies from companies leading in their respected industries in customer experience, loyalty, and satisfaction. Attendees will learn firsthand from customer experience leaders the various ways that has been tested and true to boost customer experience levels, competitiveness, as well as the bottom line of the organization.

 To connect with other professionals involved in customer experience, service, operations and loyalty.  Delegates would like to see how other companies manage, execute and lead world-class customer experience that directly impacts the bottom line and strength of the company. Knowledge sharing, networking, and finding new perspectives of issues in Customer Experience Management

Learn and Share Insights with the Customer Centric and Loyalty Leaders

Attending this premium marcus evans conference will enable you to:

· Understand changing environments that impacts Customer Experience

· Uncover innovative strategies to optimize the voice of the customer

· Improve customer experience design that aligns to objectives of the company

· Advance current customer experience strategy  

· Predict customer behavior and expectations that ties to achieving increase in bottom line

Who Should Attend:

Marcus Evans invites Heads, Vice Presidents, Directors, Senior Managers and Managers in Customer Service, Customer Experience, Loyalty, Loyalty Marketing, Communications, Marketing, Consumer Insights, Consumer Marketing, and Customer Centric Leaders

 Learn from Case Study Presentations

· IBM- utilizing customer experience innovation as a competitive advantage that fuels the company

· FedEx-best customer experience practices from a leader in the industry

· Alaska Air- building and sustaining customer centricity in a volatile marketplace

· Whirlpool- linking brand strategies to operations to enable differentiation

· Waste Management- successful enterprise customer-centricity initiatives require tremendous business and technical

        partnerships