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02 September 2010
general business sector

Show Me The Money
How to determine the ROI on People, Projects and Programmes

Event Date: 20-21 Nov 2008
Location: Shangri-La in Sydney, Australia

key conference features

  • Learn the key principles of the Phillips ROI Methodology™
  • Assess where your organisation is at and determine if you are ready to implement the process
  • Isolate the effects of programs, converting program benefits to money and calculate the ROI
  • Cover aspects of all levels of evaluation with particular focus on measuring business impact
  • conference focus

    With the global current credit crunch affecting markets across the region – budgets for programs and projects are increasingly under scrutiny. Managers are under more and more pressure to demonstrate who intangibles are contributing to the organisations bottom line. The ROI methodology encompasses how organisations – both large and small in a very practical way, should use ROI to measure the return of investing in training, human resources, quality, technology, and marketing.

    Any program or project that is implemented within an organization is done so that it “ultimately” makes money, saves money, or avoids costs for the organization. This is how the ROI is developed. However, the ROI Methodology that is being presented in the workshop requires that additional data are collected so that the program or process can be improved. Also, because other data is collected in addition to the monetary benefits and costs, we are in essence reporting results that are important to all stakeholders. The methodology is intended to be used for investment in people and programs.

    By developing six types of measures, the ROI methodology not only helps learning professionals determine the financial return on investment for training programs, but also provides data that will allow you to improve programs.

    Each participant will receive a 150 page workbook which includes tools, resources, and case studies; a copy of Show Me The Money: How to Determine ROI in People, Projects and Programs, by Drs. Jack and Patti Phillips, and The Phillips ROI Methodology™ model.

    Your course facilitator:

    Patti P. Phillips, PH.D. President and CEO

    ROI Institute Inc.

    Patti Phillips, Ph.D. is President and CEO of the ROI Institute, Inc. and a globally renowned expert in the field of measurement and evaluation, specifically, the ROI Methodology. She provides workshops and consulting services to Fortune 500 companies and major organizations around the world. Her vast expertise with both the private sector and public sector has helped numerous organisations demonstrate the value of their projects and programs.

    Author, co-author, and editor of multiple books on accountability and ROI, Dr. Phillips most recent publications include: Measurement and Evaluation Series (Pfeiffer, 2008); ROI in Action Casebook (Pfeiffer, 2008); Measuring ROI in Meetings and Events (Elsevier, 2008); Show Me the Money: How to Determine ROI in People, Projects, and Programs (Berrett-Koehler, 2007); The Value of Learning (Pfeiffer, 2007); ROI Basics (ASTD, 2006).

    This ROI Methodology workshop promises to provide delegates with a pragmatic and interactive experience.This is her sixth visit to Australia as she presented the ROI Methodology workshop to audiences in Melbourne, Sydney, Canberra, and Brisbane.

    Testimonials from some of Patti’s clients:

    “EVERY manager must have this competency developed…a way to manage the business of your business”

    “Patti was great – she quickly understood where we were at and adapted accordingly. She provided relevant examples that helped us grasp key points and she made good decisions about different ways to engage us at different points during the 2 days”

    “Content and design facilitated learning. Use of case studies, group interaction and graphical depictions were outstanding”

    “One of the first classes I have attended where I will be able to use ALL course materials”

    “Excellent methodology that is easily applicable on the job”

    “Answered programme specific questions. Very helpful! Excellent !”

    “The content and design were great – I found the case studies to be a great exercise’”

    “Great – a wonderful, in depth overview on measurement and evaluation”

    conference sponsors
    Endorser


    The International Professional Managers Association

    who should attend the conference

    This two-day workshop is designed for anyone interested in the determining the
    payoff of
    • Human Resources
    • Learning and Development
    • Technology
    • Marketing
    • Ethics
    • Quality
    …and similar programs should attend including but not limited to managers and
    professionals in:-
    • HR and training
    • Corporate Communication focusing on meetings and events
    • Learning and development
    • Corporate Sponsorship
    • Project managers of all types
    • IT & IS
    • Marketing and Public Relations
    • Business unit managers

    the conference organisers

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.

    general enquiries

    Esther Wong

    Marcus Evans, CP21, Suite 2101, Level 21,
    Central Plaza, 34, Jalan Sultan Ismail,
    50250 Kuala Lumpur, Malaysia

    Telephone:
    +603 2723 6736
    Fax: +603 2723 6699
    Email: estherw@marcusevanskl.com


    sponsorship opportunities

    Peter Morgan

    Marcus Evans ANZ
    Level 5, 99 Bathurst Street
    Sydney NSW 2000

    Telephone: +61 2 9238 7200
    Fax: +61 2 9238 7286
    Email: peterm@marcusevansau.com

    conference quote

    "In God we trust; all others bring data. Dr. W Edwards Deming - American statistician"

    The need and demand to demonstrate ROI on people, projects and programmes has never been greater. Investment is important, but so is value to the bottom line. This ROI workshop moves beyond the fluff and confusion to an actionable plan that sees measurement and evaluation as a must do for any organisation.